Yahoo! and the Art of Conversation
Date : 2007 11 07 Category : Yahoo Yahoo! Search BlogThis week, five Yahoo!s will be speaking at the ad:Tech New York conference, "The Art of Conversation: Building Great Brands in the Digital Age." The conference is focused on best practices for using digital media -- such as SEO, SEM and a handful of social media platforms -- for marketing and brand building.
Tim Mayer, Vice President of Product Management at Yahoo! Search, will participate in the SEO Workshop on Thursday to weigh in on a discussion of how webmasters can optimize their sites for search rankings.
Here's a look at where you can find all of our executives in the Big Apple:
Wednesday
Video + Search + Contextual Targeting: Is the Holy Grail Upon Us?
12:15 -- 1:15 p.m.
Panelist: Rebecca Paoletti, Director, Video Strategy
The Consumer Experience in a Multi-Platform World
12:15 -- 1:15 p.m.
Panelist: Karin Gilford, VP and GM, Yahoo! Entertainment
Tactical Search: Local and Mobile Search Strategies
5:15 -- 6:15 p.m.
Panelist: Michael Bayle, GM, Global Monetization, Yahoo! Connected Life
Thursday
SEO Workshop
11:15 a.m. -- 12:15 p.m.
Panelist: Tim Mayer, VP of Product Management, Yahoo! Search
eCommerce Marketing: The Art of Customer Acquisition
1:45 -- 2:45 p.m.
Panelist: Steven Feuling, Retail Category Development Officer
Yahoo! Search Blog team